Week 8 BOC: Progress on Project

The progress on my final project is I still am sticking with the same idea I have. I still want to advertise Sally Hansen Salon Gel Polish. I still plan on doing the print advertisement with the image of a woman surrounded by her friends. She will be sticking out her hand with a ring on her wedding finger while her female friends around her are in awe of her hand. The caption will read "Don't let that rock on your finger be the only thing your friends are jealous of." Underneath that, the words "Sally Hansen Salon Gel Polish: Get Your Shine On".

With this advertisement, I hope to persuade customers why gel nail polish is the best option compared to regular nail polish and acrylic nails. This gel polish makes women who opt for gel polish to skip out on the extra layer of top coat polish. With Sally Hansen Salon Gel Polish, no top coat is needed. This gel polish leaves a shiny, natural and clean finish to them, letting nails luster for all to see.

In order to get the ball rolling, I plan to make the advertisement myself. I plan on taking pictures and editing them on a program in order to create the finishing product. I plan on seeking help from friends to help with this project by asking them to be models, and hopefully I'll receive their approval.

I still need to look up my leading competitors and see what advertisements they have in order to get a good idea of what Sally Hansen Salon Gel Polish is up against. I'm hoping this research will prepare me for my project in order to successfully accomplish a wonderful advertisement for my final project.